Puneet Gangrade

Data Science Team Lead at MightyHive

Puneet is a Data Science Team Lead at MightyHive. He works at the intersection of data science, analytics, and digital advertising. Using tools and platforms like Google Cloud Platform, Amazon Web Services, and Ads Data Hub, Puneet helps leading brands to derive audience and performance insights from their most valuable marketing data sets. His work is at the forefront of advertising that respects consumer privacy via innovative methods like differential privacy. Puneet is based in New York City and prior to MightyHive held roles at Accenture, Microsoft, and Time Inc.

WATCH LIVE: September 24 @ 1:15PM – 1:45PM ET

Optimizing Media Frequency Using Google Ads Data Hub and Differential Privacy

This talk highlights the best practices and results of the client case study on improved advertising efficiency while protecting user privacy using Google Ads Data Hub (ADH).